Once your brand audit is done and your audio strategy is set, you can begin to design your sound. But before you create a campaign sound, you need a memorable sonic logo and a unique brand theme.
There's scientific proof that sonic branding works: | |||
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Visual ads using audio cues are 8 times more effective. Sound branding leads to 150% better brand attribution. | |||
Audio branding can affect buying decisions and increase product sales. It has a positive effect on brand perception and brand recall. | |||
Sound branding positions & differentiates your brand on many levels. Rational and emotional; conscious and subliminal, audio is visceral and connects. |
How sonic branding reinforces your brand, marketing and sales:
Let experts analyse your audio branding and offer advice for enhancement: