Multinational Burger King commissioned several music themes for their television commercials. Voiceover services like recording & editing were included as well. These ad campaigns were specifically tailored to the Dutch-speaking consumer market and broadcast on national television.
The chain of fast food restaurants wanted to make a strong impact to stand out against its well-known competitor and become more top of mind. It resulted in a bold voiceover sound and energetic music tracks. Along with supporting sound effects to reinforce the ad's payoff around the famous 'flames logo'.