Brand audit
makes a sound brand
Before producing or using sound design, you need a solid audio strategy. We do extensive research around your customer persona(s). For the right brand sound on every customer journey touchpoint.
| Defining the audio strategy to target your brand persona: | |||
|---|---|---|---|
| Personas are present on many touchpoints, each of which has its own dos & don'ts. Especially your digital platforms, it’s the (geo-)targeting & re-marketing age! | |||
| Analyzing which sound appeals to your persona. And use these data when creating audio for each of your touchpoints. Making the subjective more objective by combining musical art & science. | |||
| This strategy applies to every form of marketing. It involves both your brand sound (for your corporate identity) and your campaign sound (for your sales promotions). Everywhere your audience is. | |||
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Let experts analyse your audio branding and offer advice for enhancement:
Brand audit
A research-based audio strategy leads to sonic branding assets for both marketing and sales. We also assist with implementation and evaluation of your audio branding. For your ever-expanding, long-term success.
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