Audio branding or sonic branding is using audio (music, sounds & voices) to brand, market, promote or advertise a company, organisation, product or service.
Sonic branding helps you to: | |||
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Co-create your brand image | |||
Emotionalise your brand experience | |||
Reinforce your brand positioning | |||
Increase your brand recall |
Two decades of experience in sonic branding strategy. Collected in a comprehensive guide. For you, it's free!
Every customer journey touchpoint needs specific audio. An example of this is sound design for UI & UX application. Check out a quick example.